2017 Enrollment

VIRGINIA WELCOME CENTER & SAFETY REST AREA MARKETING

It's time to enroll for 2017 Welcome Center and Rest Area marketing!

We hope that you had a successful year. We appreciate being a partner in that success! Whether you are distributing brochures, using ad panels or banner displays or electronic marketing, we hope that we have helped you to get the word out about your business to Virginia's travelers!

Highway Information Media has made enrolling easier than ever. Simply choose your marketing channel, click on the link to enroll and you are on your way! We hope you will try some of our new products including Stand-Up Banners, After-Hours Lodging Rack, and Window Clings. There are so many great ways to combine these products to really get a bang for your marketing dollars!

If you need assistance in developing a plan for 2017 or need information on what you have done in the past, please email us at info@himediallc.com. We are happy to assist you.

Welcome Center Brochure Distribution

Distribute your brochure in Virginia's Welcome Centers! You can choose from one to all 11 centers. This cost effective marketing puts your attraction or business in front of Welcome Center travelers. And, travel counselors are always on-site to promote your business. For additional exposure, lodging partners can add the After Hours Rack at the Fredericksburg and Clear Brook Welcome Centers. This additional exposure will surely put heads in beds!

Click below for online enrollment:
2017 Welcome Center Brochure Distribution Enrollment Form
2017 VA Agency and Certified Visitor Center Form
(For approved Complimentary Brochures only.)
2017 After Hours Brochure Rack Reservation Form

Safety Rest Area Brochure Distribution

Want to really make an impact with your brochures? Enroll for Safety Rest Area Brochure Distribution. Sold by corridor

(I-95, I-64 and I-81), your brochures will impact millions of travelers who stop at Virginia's Rest Areas. Did you know that a Bentley University study showed that 70% of travelers picked up a brochure during their trip. Brochure distribution is a great way to keep your message at the travelers' fingertips.

Click below for online enrollment:
2017 Safety Rest Area Brochure Distribution Enrollment Form

Additional Marketing Opportunities

Digital Spotlights

All Virginia Welcome Centers have an LCD screen on the information counter - these screens display a series of 2-minute digital profiles that put a Digital Spotlight on destinations, attractions and events across the Commonwealth.

Launch your Digital Spotlight is for as little as $50 per quarter, per Welcome Center!

Click below for online enrollment:
2017 Digital Spotlight Reservation Form

Display Ads

Increase your visibility with Display Ads at Virginia's Welcome Centers. With these all-year high-visibility tools in your mix, you create an image that gives delivery of your message an advantage and keeps your business top of mind! You can choose from Ad Panels, Translites, a Glass Display Case or even promote your image on one of our vans, to highlight your business or attraction.

Click below for online enrollment:
2017 Indoor Ad Panel Reservation Form
2017 Glass Display Case Reservation Form
2017 Highway Headlines Reservation Form

Freestanding Racks

Place a free-to-travelers publication rack at Virginia Tourism Welcome Centers and VDOT Safety Rest Areas. More than 33-­million travelers stop at these 41 locations annually - placing a distribution rack for your publication at all or at targeted locations places your printed piece where travelers will see it when they stop!
Click below for online enrollment:

2017 Freestanding Rack Reservation Form

Indoor Banners

You deliver a strong first impression when travelers view your promotional banner in Virginia's Welcome Centers. Banners are an ideal channel for festivals and special events. Purchase banners for display inside the Welcome Centers today.

Click below for online enrollment:

2017 Stand-Up Banner Reservation Form

Tourism Marketing Blitz

Showcase your organization and have your message dominate for an entire month during a Welcome Center Tourism Blitz.

2017 Tourism Blitz Reservation Form

Window Clings

Showcase your organization on the window of a Virginia Welcome Center. Reach travelers 24/7 when they stop! Your message will surely grab their attention!

Click below for online enrollment:

2017 Welcome Center Window Graphics Reservation Form

PDF Forms for Printing or Scanning

2017 Welcome Center Brochure Distribution Enrollment Form
2017 VA Agency and Certified Visitor Center Form (For approved Complimentary Brochures only.)
2017 After Hours Brochure Rack Reservation Form
2017 VA Safety Rest Area Brochure Distribution Enrollment Form
2017 Digital Spotlight Reservation Form
2017 Enhanced Digital Spotlight Reservation Form
2017 Indoor Ad Panel Reservation Form
2017 Glass Display Case Reservation Form
2017 Highway Headlines Reservation Form
2017 Freestanding Rack Reservation Form
2017 Stand Up Banner Reservation Form
2017 Tourism Blitz Reservation Form
2017 Welcome Center Window Graphics Reservation Form

Send us your completed (PAPER) Enrollment Form via one of the following ways:

Mail: Highway Information Media, LLC.
PO Box 248
Rockville, VA 23146

Email: info@himediallc.com

Fax: 804-496-6111

We are available to help you develop a marketing strategy including a review of your 2017 program. Please do not hesitate to call us at 804-382-4850 or email us!

The Highway Information Media Team
info@himediallc.com