Digital Spotlight Reservation Form

All Virginia Welcome Centers have an LCD screen on the information counter – these screens display a series of 1-minute, 45-second digital profiles that put a Digital Spotlight on destinations, attractions, and events across the Commonwealth.

Six Digital Spotlight slots are available every quarter at each Welcome Center. For a $50 investment, you can put your destination, attraction, or special event on center stage. Launch you Digital Spotlight for as little as $50 per quarter, per Welcome Center!

Digital Spotlight Features:

  • Your Spotlight can incorporate a custom slideshow or video footage. (We can help you create your spotlight. All you need to do is send us a maximum of 20 high resolution pictures. No extra cost!) Pictures must be received at least 30 days ahead.
  • Use your Spotlight to highlight destinations and attractions and even special events.
  • Your Spotlight is displayed on either a digital monitor or a digital frame.
  • Digital monitors or frames are located on the information counter for maximum exposure.
  • Only 6 Spotlight slots are available in a Welcome Center. Partners receive a minimum exposure of 5 showings per hour – 80 minutes of viewing time during each business day.
  • Spotlight space is reserved and displayed on a quarterly basis.
  • You may choose multiple quarters, multiple centers, and even multiple Spotlight topics.
Contact Information
Organization Information
Welcome Center Locations

Image Submission

Upon confirmation of your chosen Digital Spotlight location/timing, submit a maximum of 20 images for the creation of a slide-show spotlight, or a video file for the creation of a video spotlight. Material must be received at least 30 days in advance of launch. Send to info@himediallc.com. Failure to submit images and/or video files by the deadline may result in late inclusion in the display cycle.

Terms and Conditions

Highway Information Media, LLC (HIMedia) is not responsible for Digital Spotlight reservations that are cancelled due to VDOT or VTC programs taking precedence over PMAP reservations. If a Digital Spotlight reservation is cancelled due to VDOT or VTC having priority access, HIMedia will offer an alternative location and/or quarter for your Digital Spotlight. Reservations will be taken in the order they are received.

Digital Spotlight Reservation

Please reserve my Digital Spotlight in the Virginia Welcome Center(s) as indicated above. By completing this form, I am reserving my space and understand that requests are processed on a first-come, first-served basis. The Digital Spotlight fee is $50 per quarter, per center. Payment is expected prior to the start of the Digital Spotlight's schedule. Spotlight content must be received 30 days prior to the Spotlight's launch. This will allow for production and for VTC to review/approve the completed Spotlight.

Complete Your Order
Please do not send payment with your enrollment form. You will receive an invoice in the mail.